Right now, concerning 80% of net advertising falls into ancient classes that love PPC. this implies that up to now solely about 20% of advertisers have started some form of CPA Marketing, however, these numbers are quickly changing. That's a result of CPA quickly changing into the foremost effective approach for publishers and advertisers alike to create money, particularly during this tough economic period. forceful conditions need new and innovative methods to endeavor the client market.
What Is CPA Marketing?
CPA selling or cost-per-action marketing is an associate degree affiliate strategy involving a partnership between an affiliate and an advertiser. associate degree affiliate is accountable for providing marketing services for the advertiser. The affiliate earns a commission once a user or client takes a particular action as a result of the marketing. The actions include:
Filling out a kind
sign language up for a shot
obtaining a quote
creating a procurement
certified public accountant marketing includes advertisers, affiliates, and CPA networks.
CPA Beginnings
Why Are CPA Networks Booming?
CPA network offers to provide advantages to both the publisher and the advertiser in a tough economy. Many consumers aren't willing to buy things as easily as before, so pay-per-sale offers are harder to convert for publishers. However, a consumer might be more willing to hand out information that an affiliate advertiser can use to market to them later, and that provides some value to the advertiser, too. So publishers find a CPA offer is easier to convert into income in a recession and an advertiser finds that he can still build a great contact list and get visitors more involved in his products and services by using a CPA offer.
Let's take a quick look at a traditional online marketing strategy using PPC offers, to understand why CPA networks can be perceived as having a higher value. When an advertiser decides to implement a PPC campaign, they target a bunch of keywords that a search engine like Google will use to serve up a bunch of ads to people who search for those particular terms. Those visitors then go to a site where the ad is being published, click on the link, and go to the advertiser’s offer. However, the advertiser doesn't know who has clicked, has gathered no information on that potential buyer, and can only hope that the click converts to a sale. Even if it doesn't, the advertiser will still have to pay for the clicks and many advertisers simply want a little more for their money.
Add to that the frustration of click fraud and campaigns that run over budget with few ways to determine how much they actually impacted sales, and you can see why some advertisers are beginning to opt for CPA offers that cost them less money and will, at the very least, generate a lead if not a sale. However, it's not just the advertisers who are getting additional benefits from CPA network offers. Publishers are finding that the offers are much easier to implement and the payouts can be higher than a traditional PPC campaign. At rates of $1 to $50 for an offer that generates a valid lead, and with conversion rates of 20%, the take for a publisher can be higher with much less stress and worry. That's because publishers do not have to create landing pages for a CPA offer if they don't want to; additionally, they don't have to research keywords, grab traffic to their site first, and then send them on to the affiliate. Instead, they can go directly to where the biggest traffic sources are online and post a link there directly to the CPA network offer they are promoting. In many cases, the legwork to get a CPA offer up and running is minimal, when compared to a PPC campaign.
How Do I Apply?
Applying to an accountant network may be terribly completely different from applying for alternative ancient programs because there's a larger degree of verification within the network for advertisers and publishers alike. Don't expect to be accepted mechanically simply because you fill within the application form, because this is often simply the just the start of the method instead of the end. you may be investigated rather more rigorously than with a PPC affiliate sort program. They will ensure you're the person you say you are, even going as so much as check possession of internet sites and get in touch with info you gave on the form to confirm everything matches. Be as correct as doable once applying to accountant networks as they're terribly selective concerning who they accept.
CPA Marketing employs people that shrewdness to identify deception in the associate application by cross-checking one piece of data with another. For instance, if you offer one name on the appliance kind however the owner of the website within the WhoIs record is somebody else, they will decide you're not being honest with them. Also, if you give out a signal or email address that you ne'er answer it'll be an automatic red flag that may kill your application, therefore be ready to answer the phone and/or email promptly to speed up the approval method.
Cross-Checks
currently that you just perceive the method a touch more, let’s review the things you got to ensure are consistent and correct on your application form.
Your Country of Origin – they're going to check your information science address to form sure it's coming back from the country of origin you're claiming you reside at intervals. If you source the application process, ensure it's to somebody within a constant country wherever you live. Otherwise, it'll look terribly questionable, and don't have any doubt that they're going to reject you supported that alone.
Your Website(s) – You don't essentially need to own an internet site with an accountant network to be accepted, however, it will help. ensure you're listed because the owner of the site, as they're going to verify this is often a match.
Your Country of Origin – they're going to check your information science address to form sure it's coming back from the country of origin you're claiming you reside at intervals. If you source the application process, ensure it's to somebody within a constant country wherever you live. Otherwise, it'll look terribly questionable, and don't have any doubt that they're going to reject you supported that alone.
Your Website(s) – You don't essentially need to own an internet site with an accountant network to be accepted, however, it will help. ensure you're listed because the owner of the site, as they're going to verify this is often a match.
Your Contact info – Throwaway email addresses are an automatic reject. in contrast to ancient affiliate programs, you'll expect to receive a decision from an affiliate manager of the accountant network mistreatment of the signal you provided. Be on the market to require the call, as they are doing not decision twice, and they will reject your application if you don't answer. They will check the world code to form sure it goes to the state of residency you claim on the application form. ensure it matches.
Incomplete Applications – Don't uncheck boxes that they've checked, sort of a box generally locution “incentives” for your advertising method. It's their hint that' what they need you to use.
Most Important Question(YOU THOUGHT)
Expect to be questioned on however you propose to push or drive traffic to the affiliate offers,- if you're sign language up to be a publisher. this is often the one most vital question and your answer will greatly impact whether or not your application is accepted or not. If you don't have a transparent idea, it'll only prove to the affiliate manager that you simply aren't a valuable affiliate partner to incorporate into their network. confirm you have got a decent account for the question. many folks have created an instantaneous favorable impression by suggesting they do PPC to controller providers. There are some additional demanding rules for individuals who are victimization Google Adwords campaigns to publish affiliate advertising links, however, it's still doable. There are 2 uniform resource locators you'll add in an Adwords campaign; one may be a destination URL and therefore the difference is that the show URL. The display URL currently must match the destination of the site. In other words, you can't mask the offer by showing one URL to the client that takes them to a unique destination than what they were expecting. on the side of that, there are restrictions on the landing page destination URL; it should have a constant domain name because of the show URL. this may be robust to try to do if your affiliate controller provides doesn't wish you to permit the publication of their high-level domain within the offer. several of the advertisers are aware currently of what they are doing got to produce landing pages on their sites to beat this new policy, and this will most likely come back to learn each publisher and advertiser. Thus, you'll still use PPC-to- CPA methods, however, you'll need to take care of the offers you are trying this with and keep to the policies instituted by Google.
If you're unsure about regarding how you are getting to attract traffic to offers, scrutinize chapter three for a few global examples. You don't get to be a genius at Adwords campaigns or maybe know a lot about web selling to create this work. Don't be intimidated by this question, simply have a solution ready that proves you recognize what you're doing
No Website?
Even if you've got no website, you'll still get accepted into a controller network. You would possibly suppose that sounds ridiculous, however as long as you can prove that you simply} have the suggests that to draw in traffic to a CPA supply, that's very all they care about. There are individuals out there creating cash with CPA offers who don't use their own websites to market the offer or maybe have one landing page of their own. They use the advertisers’ landing pages and they just scoop traffic up from one space of the web and take it to another. It's really that simple.
Below, we're aiming to discuss four alternative ways to line up controller offers and attract traffic from popular sites to your own offers. Some won't need you to supply a landing page et al will, betting on the policies of the portals that you simply visit. If you've got a well-liked YouTube Channel, for instance, and you have thousands of subscribers, you'll create a case for having some way to market those individuals with CPA offers. That's although you actually don't have a website of your own, it all belongs to YouTube.
What If I Get Rejected?
Even if you don't get a decision constant day you submit your application, don't assume you've been rejected. It will take up to a few days (or more) for an affiliate manager of the certified public accountant network to contact you by phone, particularly if you submitted your application over a weekend or during a holiday. They usually do attempt to build contacts during the primary twenty-four hours, however, this is often not continually attainable.
If you haven’t detected something when three days it's possible your application has been rejected, therefore you wish to be proactive to see what sorts of issues may are noticed on your application and work to beat those objections.
First, you may know what affiliate manager has been assigned to you; rummage around for their name within the email notice you receive once you 1st apply online. Once you recognize whom to contact, you'll be able to email them supported the e-mail addresses on your certified public accountant network website or use AOL traveler if you've got that available. there's an internet list that has most affiliate directors ‘names.
It's a good list to stay nearby as you're awaiting approval as a result of it conjointly shows you once they are online. they're curious about obtaining folks that will offer prices to their advertisers on board, so don't hesitate to form contact and raise the standing of your application.
If they are saying it's denied, determine why. In several cases, they will settle for extra proof or documentation to reverse their call and grant you approval to hitch them. though you get turned down, use it as a learning experience. There are actually many certified public accountant networks out there, and one in all of them is guaranteed to say “yes.” simply place your best foot forward and be on the market to answer any queries they could have regarding your application.
Offers
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There are numerous factors that make a CPA offer the right one for you. You
are bound to see great offers that many other people are clamoring to publish,
but this doesn't necessarily mean they will work for you. One of the biggest
issues is that the audience you are marketing to can be significantly different
than anyone else's audience; if this is the case then the offer needs to be
appropriate for your own special niche if you are going to market it successfully.
In other words, don't follow the crowd; instead, analyze your own position on
the Internet and seek to exploit the traffic that's at your fingertips.
Demographics And Niches
Whether you're article promoting or respondent queries on a forum, you have special data that pulls individuals to your postings. this can be your niche. Your niche can possible attract people of a selected demographic to your posts, therefore the additional you recognize about these people the more extremely targeted you can create your accountant offers. once all, somebody who is aged isn't progressing to be inquisitive about the newest electronic video games, therefore matching the requirements and interests of the demographic to the offers you decide on to make.
you'll set up different websites for various niches, or try and build audiences for specific niches by specializing in one topic over another in a very forum. simply be clear regarding every site' demographic therefore you'll have a more robust plan of that niches may be productive there and which are possible to fall flat. If you've got just started and don't have a gaggle following you already, you can just value more highly to concentrate on highly regarded niches till a demographic naturally clusters around it. Right now, hot niches embody proceedings prevention, debt consolidation or elimination, Internet marketing, and thrifty topics. Use the Google Keyword Tool to analyze in-style keywords and potential new niches.
Great Offers
To find nice provides which will provoke folks to require the action needed by the businessperson thus you'll receive payment into your account, and place yourself within the visitor's shoes. What are they wanting? What issues are they having hassle solving? what is going to be willing to try and do or not do? Compare that to the average earnings-per-click that's revealed for the offer to visualize if its value it slow and energy market the offer.
Earnings Per Click (EPC) – at first you'll be tempted to travel just for the best-paying offers, however, this will be a mistake. however well a suggestion converts to a paying action is what extremely determines whether or not the offer is appropriate for your selling purposes. Take a glance at the EPC for the offer, but don't let that be the sole thing of about your final decision. associate degree EPC of $50 isn't higher than one for $5, for example, if no one truly follows through to try and do the action requested.
Length of Forms – If the action is to fill out a type, then see if it's a short or an extended form. Generally, forms soliciting for fewer data convert higher than longer form requests.
Request for Credit Cards – If the provider needs that a traveler input their MasterCard information, detain mind that the majority of folks aren't willing to try and do that right up front. These styles of offers usually don't convert well, irrespective of what the EPC may be.
Exclusive Offers – If a provider is exclusive to a network and you manage to be accepted therein the network, then there'll be less competition on the web for that offer. associate degree exclusive offer is nearly perpetually higher for you as a publisher than a non-exclusive offer.
Your Costs
If you would like to do investment a PPC campaign with an accountant network ad, then you will have direct prices to shop for the Adwords campaign. you may even have to pay time researching Google keywords and deciding the common traffic for the keywords that you simply choose. a simple thanks to try this is by mistreatment of the Google Traffic computer placed here:
https://adwords.google.com/select/TrafficEstimatorSandbox.This handy tool allows you to discern the average clicks per day for the keyword you’ve selected therefore you'll be able to then place it into the estimator; the most effective way to do this is often to feature the keyword however leave the CPC choice blank. Don't forget to select the country that you provide targeted.
currently, click “Get Traffic” and see what pops up. The computer can generate an inventory showing your keywords and therefore the average clicks per day for everyone. you'll be able to even type the list so the upper-traffic ones show up first.
Your Potential Net Income
Now that you just have this vital little bit of information, it's easier not solely to make out what you're probably to buy Associate in Nursing Adwords campaign, but additionally what you would possibly stand to achieve victimization arbitrage from a PPC campaign to an accountant campaign by scrutiny the traffic statistics to the EPC expressed within the CPA network ad. prices here are attending to depend upon what you are willing to pay for using specific keywords on specific campaigns, and that's entirely up to you because the publisher to decide. Let's assume for now that you just find an accountant offer value of $10 per click and you are doing analysis on keywords to use it in a very PPC-to-CPA campaign. you discover many keywords that provide a traffic count of a hundred clicks per day. The potential maximum profit would be $1000/day! Of course, you aren't attending to notice the most each day, however, you've got a decent plan of what the maximum would be if you enforced this ad for this offer. If you opt you are going to use it for a thirty-day campaign, the foremost you can build is $30,000.
Your Potential Profit
However, to run the thirty-day campaign on Adwords, you would possibly find yourself an outlay of $1/click for your campaign, perhaps limiting it to one hundred clicks. That's $100 per day. If you exchange twenty%, you might get 20 conversions a day, for a complete of $200 per day. However, you spent $100 per day on clicks thus your potential profit is additional like $100 per day. during this state of affairs, your total profit might end up being simply $3,000 for the month. However, you recognize that the more folks you get to land on your ad the more people you'll convert thus it’s affordable to assume your number of conversions will go up if the quantity of individuals you attract to the provide goes up as well. Thus, you'll raise your daily limit of what quantity you wish to pay for a campaign and increase the CPC price to draw in additional advertisers. If you exchange more people you can generate more profit, however, you conjointly spend more indirect costs, too.
Not Sure? Test It Out!
If you're still not sure how much traffic an offer might generate, test it out for
seven days to see what happens. Start small and work your way up; if you see
greater-than-expected demand for the offer you can always extend the test
period. However, if you see less-than-expected demand for the offer you can
end the test quickly so you don’t spend too much money upfront without
generating enough profit in the end.
How Much Is Your Time Worth?
When determining the direct prices for a selected offer, take care to incorporate the worth of the time you pay on analysis and implementation. Remember, your time is efficacious thus you don’t wish to simply throw it away and not get the comeback that it’s really worth.
It’s additionally vital to search out any bottlenecks in your work method, and to do automating the maximum amount of the work process as possible; after you free these varieties of obstacles you increase the potency of your work efforts. No matter what proportion you try, though, some strategies are planning to be additional work intensive than different; in other words, these methods need more direct “money” than others.
In general, writing articles is incredibly work intensive if you are doing most or all of the writing yourself. think about hiring a freelancer to ghost articles for you; in most cases, you'll begin cash ahead simply within the quantity of time and effort you save yourself. identical holds true for the particular posting of articles; if you don’t wish to pay immeasurable time doing this yourself, hire some other person to look out for it for you. This frees you up to pay longer finding and evaluating hot comptroller offers, which successively helps you generate additional financial gain from the whole process.
Generating Cash
Clearly, there are a great many ways to make money with CPA offers; however,
in this topic, we're going to focus on four of the best ways to be successful
and make money without spending a lot of capital upfront. Whether you are
operating on a shoestring budget or have a bit more money to spend, these are
still great ways to find terrific CPA offers and set about making money for
yourself.
A blog may be a journal that's updated frequently, displaying the most recent post at the top. looking at how it's set up, you'll embody excellent several options (such as search capability) while still an effort area for advertising within the sidebar or maybe among the body text of your posts. the sole caveat is that you {just} can't do this if your blog is found within a blog community that limits your ability to advertise. Wordpress.org is the resource most typically utilized by bloggers just beginning out; there's additionally a healthy community of webloggers set at Wordpress.com. However, detain mind that these sites don't enable you to try to do your own advertising on your blog, thus you can not add comptroller offers to your blog site. this beautiful abundance defeats the total purpose of even having a blog, so you’ll have to be compelled to look elsewhere for blogging space. a decent difference may be a company like hostgator.com, wherever you'll get hosting for a WordPress site; they'll even set the whole factor up for you if you want. This approach needs a negligible money investment of concerning $7.95/month, however, for that money, you're secure that 1) you don't have to be compelled to shrewdness to line up Wordpress.org yourself, and 2) you'll advertise your own comptroller offers among the weblog. A blog isn't very recognized till it's a minimum of 3 months old. If you are simply starting, you can favor having somebody write the three-month price of postings and then backdate them after you post them to your blog. it'll build your blog seem to be older than it really is, and attract more traffic and fewer hassles with folks evaluating your weblog. Once you have got a blog it's simply a matter of obtaining people to your posts by commenting on alternative people's blogs and conveyance them back to your own with a backlink. The additional subscribers you get, the more advertisers you'll attract. till that point comes, though, you'll place up your own comptroller offers among the blog posts and additionally on the sidebar.
Article Submission Sites
Here is a great way to get traffic for practically nothing, other than some of
your time. You can visit article directories that are home to free content from
all over the web. Generally, they have a large audience of people who are
looking for free content to use for their own purposes or who have an interest
in a particular topic or niche. At the same time you provide content, you can set
up links to your CPA offers and brand yourself an expert author too!
What To Know About Article Submission
Not Instant Approval - It can take some time to get approved to submit and publish articles. Start early to get your foot in the door, so when you locate those great CPA offers, you have a ready-made venue to display them.
Shorter Articles Are Better – You might be tempted to flaunt your expertise with very lengthy articles, but that’s not a good idea for a web audience that is used to multitasking and flitting from one site to another. Instead, create articles that are between 250 words and 500 words long. You can go up as high as 700 words, but even that's stretching it a bit.
Use White Space Effectively – People who read online don't want to
see a page full of text with no bolding and very little white space; it's just
way too tough on the eyes. So don’t be afraid to use plenty of white
space, along with specific bolding and italicizing, to draw the reader in
and keep them interested.
Bulleted Lists Work Well – Like this list, you can create very short
articles that highlight specific points and are easy to read on the fly.
People are grateful when they can just scan an article and read only what
interests them.
The Resource Box Matters Most – As an Internet marketer, the only
thing that really matters to you is the resource box found at the bottom
of the article. It's there that you will be allowed to place links to yourself
or, possibly, an outside CPA offer. So be sure you have a snappy
message there that begs the reader to click on your links!
Not All Article Directories Are Alike – Some article directories will
allow you to post links to landing pages for your CPA offers in the
resource box, while others will not. Read the terms of your service
agreement carefully so you don't waste valuable time or get banned from
the site for inadvertently violating their rules. You can use an
intermediary page sometimes too, to get by a landing page or sales page
link ban.
Submit To More Than One – You may write just one article, but you
can submit it to MULTIPLE article directories. You can even automate this
process by using software or third-party services that provide this option.
The more articles you post out there, the greater the likelihood they will
generate more traffic for your CPA offer.
Keep Your Links Short – Use a service like http://www.tinyurl.com to
shorten affiliate links. This will help to improve the number of clicks on
the offer because longer links tend to scare people away.
Your Articles Can Be Rejected – Just because you write an article
does not mean the directory has to publish it. Don't worry, though,
because you can modify the article to make it publishable or you can try
a different directory. Often it's just a question of violating some small
rule that the directory asks authors to follow, like avoiding links within
the text of an article itself.
Yahoo! Answers
Yahoo! has a forum where anyone can ask or reply to answers posted by the
web community. It is a great place to add your CPA offers, whether you do it as
a question or an answer. You’ll want to first review potential keywords for your
offers so that you know how to best write up your question or reply with an
answer.
Asking A Question
Did you discover an intriguing offer? perhaps it's too sensible to believe? you'll post a question raising the community if that supply is “for real” or not! you'll even ask opinions on the kind of offer it's and what could or might not work for your audience. you'll find if you write the question in such how that it stirs the curiosity of the reader, they're going to find themselves clicking on the link simply to envision what you're talking about concerning!
no matter what you do, don't be express about the very fact that it's an accountant supply. Keep it a very little mysterious, and specialize in the content of the offer and also the potential advantages it provides. This way, you're n't aiming to put off readers who will notice you are posting with great care to urge folks to click your CPA offer. you'll find yourself obtaining some negative comments to the present effect, however simply ignore them. there'll be lots of others who genuinely review the offer and provides you their opinion of it. Either way, you recognize that these people clicked on the link to see what you were talking about concerning so had the potential to convert if they were the smallest amount bit interested.
Replying To A Question
Another way to use the Yahoo! Answers forum is to post replies to other
people's questions. You have to try to find questions that relate to your CPA
offer. It might be a solution to a problem someone is having or just an extra
resource that can help someone make their life easier. Don't try to hard sell the
offer; just provide your opinion on it and how it might be of use to the person
who asked the question.
Yahoo! Answers are indexed by Google and popular answers can come up to
the top for a particular keyword. If you want to see if that's the case, just enter
the keyword in the Google search engine and see if a Yahoo! Answer comes up.
If it does, open it up and see if you can use that one with your CPA offer.
The same way you found that question is the same way other people will find it.
This way you can leverage Google's indexing to expose your CPA offers better,
having found some postings in Yahoo! Answers that already have a high search
ranking .
Public Web Forums
Public Web Forums
There are so many web forums and groups on the Internet these days that you
can’t possibly post to all of them even if you wanted to! However, they are a
great way to easily locate groups within your offer's niche because they
categorize people by their interests. Some are just for Internet marketers and
webmasters, but others, like Yahoo! Groups and Google Groups offer forums
for various other topic niches from religion and spirituality to politics and
beyond.
What you are most interested in, with any of these groups or discussion
forums, is whether the group's policy allows you to post a link to a CPA offer in
your post or as part of an automatic signature. If that's the case, then go for it!
If you're not sure, check out other people's posts to see if they are using any
links either within the post itself or as a part of the signature that gets posted
automatically.
Create your own definitive signature for links back to your websites or offers.
You will want to update the signature as you promote different offers. Keep it
fresh and interesting; don't just say, “Click here.” Instead, put in a lead that
will make people want to click the link.
The nice thing about using discussion forums and groups, besides the instant
categorization, is that you can search these groups for specific subtopics. This
will help you find the posts that you can reply to that fit your CPA offer niche
better. Even so, if you just answer people's postings and use a signature line, it
won't matter if the post was about your CPA target niche or not. It will just
appear on the bottom of the post as part of your online identity.
Another great thing is that you can post any time you want. It doesn't have to
be exactly when someone else posts to the site. This is not chat, it is a
discussion forum and people will go back and read postings that were placed a
day or so ago, especially if they subscribe by email to the group and receive
automatic updates.
If you are going to be joining multiple discussion forums, it's a good idea to
organize your user names and passwords into a system to keep track of them
all. It will be a very hard thing to remember every single one if you've taken to
posting in at least 10 sites or more per week.
Networks
The basic structures of accountant networks are all the same. there's an area for advertisers and publishers, where the directors of affiliate accounts (called affiliate managers) try and keep each team happy. in this respect, you're not getting to notice huge structural variations from one CPA network to another. However, each network will have completely different pay structures and policies to facilitate the fundamental operation of CPA affiliate advertising. These policies will have a large impact on potential advantages to you as a publisher.
Another facet that greatly differs from one CPA network to another is the size of their network and therefore the variety of affiliate offers they're promoting. there'll be small, medium, and enormous networks; the larger ones tend to be a lot of selective as a result of they will be, however that doesn't essentially mean they're going to be higher suited to your purposes. the various accountant networks will tend to reason their offers to form them easier to go looking and the range of classes and the varieties also can differ.
Since there are over one hundred CPA networks out there right now, and the number grows daily, it pays to see out what everyone would possibly supply you. For this chapter, we are able to solely embody a few; please keep in mind that these don't seem to be endorsements the maximum amount as the way to show the reader differing types of accountant networks. It doesn't mean they're the most effective for you or your niche, simply that they are representative of the varied kinds of CPA networks out there. If you need to see more, you'll Google CPA networks and notice any range of them on online on your own.
Affiliate
Another great site is Affiliate.com. They offer many of the same things as
Azoogle and also have a very large publisher network. However, one of the nice
things about Affiliate.com is that they make weekly payments so you don't
have to wait too long for a payout. In comparison, other networks may do
different payment options ranging from every 15 days to every month. This can
be a really long time to wait for publishers who want to get paid as soon as
possible.
Another feature of note is their Data Overdrive service. This service provides
solutions for email campaigns. While email campaigns haven't been discussed
as fully as other options, if you already have a large email list of subscribers it
can be an ideal way to market CPA offers. This is for people who may already
have taken the time to build a targeted group of subscribers and have already gotten
permission to email them. Don't set up this service for spam or you can end up
being fined by the government. Always make sure that you have permission to
email, someone, especially if you are soliciting them.
This CPA network comes with many other types of features from mobile
interactivity (a feature called Mbmobileinteractive) to domain services (called
Dynamic Dolphin). If you want a one-stop shop for CPA networks and web
services, it can be a very helpful CPA network to join. Just keep in mind that the
prices may not be as competitive as other places, like hostgator.com.
You may also be charged a security fee before you are allowed to get into the
network, so there are some upfront costs.
NeverBlueAds
One of the leading forums for webmasters often mentions this particular CPA
Network. NeverBlueAds.com gets kudos for excellent customer service. It has a
friendly user interface. One of the biggest advantages, though, if you are a
non-US resident is their willingness to take international advertisers. Not all
CPA networks will work with outside advertisers, but this network is willing to
do so. There are some restrictions, like a requirement for spoken English from
the part of the applicant and the promotion of ads only on English sites.
For publishers, this is a very friendly site for newbies. It can be a lot more
complicated for advertisers because they will be required to know many aspects
of developing creative content and graphics for their campaigns.
The site does limit advertisers to specific niches. In particular, they ban adult or
gambling sites from their line-up. Other people have noted that they are lenient
with people who don't own websites, so if this is an issue for you it would be a
good CPA network to try.
Clickbooth
One way to make money that hasn't been covered in the previous chapters is
through referral bonuses. Multiple-tiered programs where your referrals create
income and their referrals can also contribute to your bottom line are the most
sought-after by Internet marketers. For ClickBooth.com, there is a very good
referral program available for those people that get accepted into the network.
It offers a 2% gross credit for life for signups under your affiliate referral id.
That's just the start, as you also get a $10 signup bonus for every person that
you refer. Just remember that the 2% is for credit, not cash. It can, however,
help you to fund your own advertising campaign if you choose to go that route.
As we discussed earlier, it's harder to get paid in some networks than in others. A
Net 15 schedule is a very common way to pay publishers. It consists of being
paid 15 days after the end of the month in which you made money. This can
mean that you wait nearly a month and a half to get paid if you made money
near the beginning of the previous month. They do offer a Net 7 schedule,
which is like being paid every week, but that's only for people who make
$5,000 or more per week. CPA networks do build incentives in for their high
performers and once you get into that group, you will see they are willing to
work with you in different areas, including payment options.
The minimum payout is $50. If you don't make $50 in a single pay period you
have to wait more than a month and a half to get paid, and in some cases more
like two and a half months. The income will be credited to your next month's
balance and won't be scheduled for a payout until you reach $50 in any given
month.
Azoogle
Start with the largest CPA network out there, Azoogle.com, which can be very
competitive and highly selective. They claim to already have an estimated
38,000 publishers in their network alone. They offer a tremendous number and
variety of CPA network offers to keep both their publishers and advertisers
happy. This network is very stable and highly credible, which is a plus for
publishers who want to be sure they are going to get paid.
The types of offers can range from ringtones to freebies for form submittal.
Since these are popular offers for the Internet with a high conversion rate, a
publisher can do well in getting into this network.
Where To Find Additional CPA Networks
As we stated earlier, we can't list all of the available CPA networks in this
ebook. There are far too many! However, you can go to places like
WarriorForum.com and get recommendations on different CPA networks if you
want to join more of them. It is recommended that you try to join quite a
few so that you have an idea of which will work best for your niche.
Some of the features you want to compare are:
Payout Minimum – The lower the payout minimum, the faster you can
reach it and get paid.
Payout Schedule – Are they on a weekly, Net 15 or monthly schedule?
How long is too long to wait for your paycheck?
Referral Bonuses – Do you get paid for referring other people? How
much is it and does it count toward your minimum payout?
Referral Programs – Is the program multi-tiered, paid in cash or credit,
and how long do you make a commission on sub-affiliate payouts?
Categories – Are your categories or niches represented in the CPA
network or do you need to go elsewhere?
User-friendliness – Is it too hard to locate offers? Can you locate
someone to help you? Do you have a contact number for your affiliate
manager?
Once you have a list of other CPA networks you want to investigate, be sure to
compare them one to another and focus your attention on those that benefit
you the most.
Systematizing
Now that you have a good idea how to make money with CPA networks, it's
time to create a system that will take your process to a new level. A good way
to do this is to create a flow diagram of the process you use to create income.
You can use this diagram to find potential bottlenecks or to help identify where
you can automate the process. You can do this with any idea you have about
generating cash with CPA networks.
PPC-to-CPA System
When you attempt to make money using a PPC-to-CPA strategy, you have to
have some money to start with for the Adwords campaign. The amount of
money you have will limit the exposure you get in your PPC campaign, which
will ultimately limit your CPA campaign, too. If upfront money is a bottleneck
for you, you might want to opt for a different strategy that doesn't require
upfront capital.
You are going to take that money, shove it into a PPC campaign after you
search for appropriate keywords and CPA offers that match. You are going to do
an estimate on the amount of traffic and plan out how much money you want
to make and spend at the same time. You will diagram this out for each
campaign and then you are going to see if there is any way to increase the
initial PPC campaign or the backend CPA campaign to get more leverage.
Maybe you can use other people's money to run a PPC campaign and then pay
out a share of the proceeds, if you are confident you can make it with your
profit. The idea here is to know the system inside and out and then try to
create a system that you manage that doesn't necessarily need your own time
and money to run. It might be outsourcing some of the research, getting tools
to find things quicker, or organizing your work so that it runs more smoothly.
You are going to decide whether you want to buy or use software tools that
help you to pinpoint keywords faster, as this is a significant bottleneck for this
strategy too. You are going to run some short-run tests and you are going to
put some campaigns in place after that. Once you get the hang of it, all you do
is continue to do the same thing over and over.
Articles, Postings, And More System
As mentioned earlier, you can submit articles and put a CPA network offer in
the resource box. You can submit those articles to multiple directories. Who,
however, wants to spend all of their time submitting article after article? It can
take quite a bit of time to retype those keywords, resource boxes, titles, or
whatever else differs from directory to directory. You don't really have to put
yourself through all that pain as there are numerous ways to get this done
without having to do it yourself.
One way to do this is to sign up to an article submission service. They will
charge you by the article to submit your articles to many different article
directories at once. It can be a little expensive, but it also saves tons of time. If
it costs $35 for each article per month to go to 25 different sites and you plan
on making $1000 from those articles, then it's a small percentage of the profit.
Since each article submission service will charge differently, it's not possible to
really say for certain what it will cost you. However, you should look up several
article submission services and then compare the cost versus what you get.
Another way to automate article submission without paying a monthly charge
or a per article charge is to get software that automates the submission
process. You can get software specifically for article submission and others that
do a whole range of things, from multiple forum postings to Yahoo! Answers
too. The more features you get with a software package, typically the more
expensive it is. One package that does quite a number of things discussed in
this ebook is Web Traffic Machines.
Email Marketing
One of the ways you can organize and automate your CPA network offers is
through automatic email campaigns. If you already have a list of subscribers to
some websites or blogs you own, you already have a means to do an email
campaign with CPA offers. This approach also lends itself well to doing a “hands
off” system approach that can work behind the scenes to generate cash, even
when you are asleep.
When someone signs up to your website or blog, you are going to add them to
your email list and send them a notice that you recognize their signup. The fact
that they signed up means they are now in your sales funnel and they've given
you permission to send them information via email. If you know which niche
each site or blog is marketing, it’s easy to create separate email lists for
different demographics. You then regularly look for offers on the CPA networks
for each of those niches and create a listing of all CPA offers that you can use.
You can start to market people immediately when they sign up. However, you
don't want to do a hard sell. The best way to start marketing people on the first
email where you thank people for signing up is to send them a free infoproduct
that can be helpful to their demographic. Inside that infoproduct you will place
links to your CPA network offer whenever it is appropriate.
You should have campaigns set to promote specific offers at certain times
during the year, too. You want to be constantly in touch with your subscribers
and offer them as many opportunities to see those CPA network links as you
can. You can even place them in your email signature files so that when you
are in contact with someone in this way, they get another link.
You can also set up autoresponders so that when specific products are bought
on your site they get a backend CPA network offer asking for their opinion on a
similar market niche after the sale is finalized. There are so many ways to
include links to your CPA network offers via emails that if you have this option,
it can be a great way to generate income and have it done automatically
through autoresponders and automated email campaigns.
Set Some Cash Goals
In order to test the effectiveness of any system, you have to set up some
objectives and metrics to see if your system meets your expectations. Since the
goal of Internet marketing is to make money, that's your primary objective.
The metric is going to be the amount of profit you make in a set time frame.
Before you start, however, you want to set some cash goals. How much money
do you really want to make each month? Of course everyone wants to make
tons of money, but it's always better to start with smaller, achievable, goals
that can help build up your confidence first. Otherwise, if you set yourself a
goal of making $100,000 the first month and you don't even know how to make
a single dollar a day you simply set yourself up for failure. While it's
commendable to be that confident, you don't want to create obstacles to your
success from the start.
Your Cash System Is Unique
What you will find after all this is that your cash system is unique. That's
because your demographics and target niches are unique. You may follow a
cookie-cutter template cash system at first, but then you notice that certain
types of keywords generate more cash. Maybe you even find that misspelled
keywords work better than correctly spelled keywords! You may find that article
marketing doesn't work for you, but email marketing has created a mountain of
cash for you. If that's the case, you want to focus more in the area that makes
you money and tweak that system until it is generating cash in ways that you
never thought were possible.
You may even stumble across software that does something simple, but nobody
has used it quite the way you're using it. As long as it is making your system
more efficient, you don’t need anyone else's permission to use it. You're the
boss! There are no set rules for your system because it's unique to you!
Keep Track Of Everything
As you build a system, you aren't just working for someone else; you are
creating financial independence for yourself. This comes with a certain
responsibility to oversee that system and make sure it complies with all
regulations and policies of the people with whom you do business as well as
appropriate government entities. That's why most business owners are
managers, not workers. They farm out the work to other people so they can
manage the system and make it work efficiently and in accordance with the
law.
You are going to have to keep track of your income for two purposes:
1. To
tweak your system for winners and losers, and
2. To pay your taxes. As an
Internet marketer, you are a business owner and you have to keep track of
your earnings. This is why many CPA networks demand that their affiliate
partners be stationed in the United States. They may require your social
security number to report your income to the government. If you don't live
here, you don't have a social security number, and it can cause tax problems.
Keep track of your income and your expenses. You are going to have to pay
taxes on your income and also self-employment taxes, if this is what you do for
a living. The more you get used to keeping track of your expenses and income
every month, the easier it will be at the end of the year. It will also be better
for you to be proactive modifying the system to create more income and
spotting the failures before they become major expenses.
You will want to keep track of the fees that your CPA networks are charging
too, as these will eat into your profits. You will want to keep track of which
offers and which networks are more successful for your niche as this also
impacts your bottom line. Your system doesn't just consist of the details of how
to place an offer; it also includes your affiliate partners and networks. Evaluate
them with a keen eye to make sure you aren't providing more benefit to them
than you are getting in return.
If you track the income and expenses of each of your networks and offers
within the networks on a spreadsheet, you can do some really nice
comparisons. You can compare one network’s total income or expenses versus
the rest. You can compare one type of offer in one network to all the other
types of offers on other networks for income and expenses. If you add
estimated traffic and conversions based on that, you might even begin to see
which offers are more appealing to your demographic and shift your attention
to those. The key is to find the right set of elements in the total system that will
generate the maximum amount of cash with the least amount of effort from
you.
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Internet Marketing